Socialmood agency commissioned us to create a 20″ video Spot for their client Ron Barceló within the campaign “Life in cholas and the barcelobytheface”.
The main concept was to play on a animate visual language with some tipical phrases from the Canary Islands, as “cambarse la peluca” or “muere un baifito”.
All the sets were created on real using diverse materials and mixed on set with different props, the final result was shoot and animated framme by framme using stop motion techniques and some other traditional animation details.
BARCELO BY THE FACE CAMPAIGN SPOT
STILLS SEQUENCE FROM THE SPOT
MAKING OF BEHIND THE SCENE VIDEO
BEHIND THE SCENE DETAILS
CLIENT: Ron Barceló