DIE POST- MATTERHORN

The task was to develop a model of the Majestic Matterhorn Mountain, covered with miniature cardboard boxes. The set was photographed with imagery applied over the Die Post delivery trucks, the national postal operator in Switzerland.

Straddling the border of Switzerland and Italy, the Matterhorn is one of the most recognised landmarks of the Alps because of it’s huge pyramidal peak. We recreated it’s 4478 meters into a 3.5 meter scale model with more than 3500 handmade cardboard boxes.

matterhorn_concepts

MATTERHORN_TOOLS

BEHIND THE SCENE MAKING OF VIDEO

MAKING-OF_MATTERHORN

FINAL ARTWORK

Doppeldecker-Beschriftung_Seiten_PL_1398k1x376k2_CO_d.indd

Doppeldecker-Beschriftung_Hinten_PL_255x295_CO_d.indd

DETAILS

DETAIL_1

DETAIL_2

FINALES-ON-THE-TRUCK

CREDITS

AGENCY:
Leo Burnett Schweiz
PRODUCTION AGENCY:
Analog/Digital (PHOTOBY&CO)
SET DESIGN:
Noelia Lozano, Borja Culla
PHOTOGRAPHY:
Noelia Lozano
RETOUCH:
Noelia Lozano