Havaianas Passport is a pop up book which shows the dynamics of the contest Havaianas Passport, using stop-motion and built in paper illustrations.
AGENCY: DRAFTFCB / CLIENT: Havaianas / Year: 2013
> HAVAIANAS PASSPORT KEY VISUAL
> MAKING OF BEHIND THE SCENE
CREDITS
Agency: DRAFTFCB
Creative direction: Mauro Rodriguez
Storyboard creation: Alfredo Vaz Boza, Carolina Torres De Manuel
Art direction: Alfredo Vaz Boza
Copywritter: Carolina Torres De Manuel
Papercrafts & art direction: Noelia Lozano
Papercrafts & art direction assistant: Cristina Diéguez
Key-visual photography: Erik von Frankenberg
Producer: AM Collective
Production manager : Luz Aldana
Video director: Juan Rod
Production Assistant: Larry Colsa
Photography direction: Jose Antonio Muñoz